Open Access Books

This book is an original, high-quality collection of chapters about highly topical and important brand management issues, and it shows both theoretical and empiric analysis. The 10 selected chapters are referred, with original contents and rigorous research methodologies, to some important challenges the brand management has to face in the current competitive contexts, characterized by the dominance of the intangible resources and the new information and communication technologies. Written by leading academics, this book is dedicated not only to marketing and management scholars but also to students wanting to investigate the knowledge concerning special fields and special brand management themes. As well to the practitioners who can find a wide reference also to the managerial implication from the strategic and operative perspectives.

Phenolic compounds have received considerable attention from the scientific community due to their presence in plants and other natural sources, as well as their antioxidant, antimicrobial, and anti-inflammatory properties, which have led to increasing interest in functional foods, the pharmaceutical sector, agriculture, and sustainable materials. This book presents the reader with several chapters on the most recent achievements in the extraction, identification, and application of phenolic compounds from natural sources. It explores both conventional and emerging technologies, such as green extraction methods and nanotechnology, while addressing challenges related to bioavailability, stability, and industrial integration. The book presents an integrated approach to transforming agro-industrial by-products into high-value, phenolic-rich ingredients, with a specific focus on modern extraction technologies, eco-friendly preparative processes, and a promising perspective for applications. Provided by leading experts from a broad spectrum of disciplines, including natural product chemistry, food science, biotechnology, and applied sustainability, this book is an excellent tool for researchers, students, and professionals seeking to understand the diverse and effective bioactive compounds and their emerging applications in various industries.

The book aims at collecting papers discussed during the online webinars Raccontare la Resistenza a scuola organised between April 2021 and May 2021. The book aims at consolidating links between theoretical and historical reflection and didactical practises: it deals with the domain of history of applied education and Public History of Education. Hence, the book has been defined for been used by university students and teachers as a reliable and viable tool. The volume answers to ancient requests made by the scholastic world. Furthermore, it gives a contribute to the historical-educative debate concerning a still empty dominion.

The analysis of Big Data in biomedical as well as business and financial research has drawn much attention from researchers worldwide. This book provides a platform for the deep discussion of state-of-the-art statistical methods developed for the analysis of Big Data in these areas. Both applied and theoretical contributions are showcased.

¿Cómo surgieron las comunidades teenek o huastecas que conocemos hoy en día en los alrededores de Tantoyuca, al norte del estado de Veracruz? ¿Desde cuando están allí? ¿Quiénes son los miembros de estas comunidades y qué es lo que los relaciona entre ellos? Este libro intenta contestar a estas preguntas a través de una descripción breve de los orígenes prehispánicos de la población huaxteca en los alrededores de Tantoyuca y un análisis del proceso de las reorganizaciones y adaptaciones indíge...

Research on the flow and heat transfer characteristics of multiphase flow has received great attention due to its widespread applications in various fields of engineering and science, such as agricultural engineering, petrochemical engineering, biomedical engineering, chemistry processes, nuclear engineering, ocean engineering, and energy storage technologies, etc. This reprint aims to provide an effective platform and demonstrate the latest progress in the area of flow and heat transfer in multiphase flow and porous media; it contains experimental studies, numerical simulation, theoretical derivation and analysis, and engineering applications.

This book includes chapters from a range of countries which critically reflect on recent developments in child protection policy and practice. It is a follow-up to ‘Contemporary Developments in Child Protection’ Volumes 1, 2 and 3, which were published by MDPI in 2015. It begins from the premise that the concerns of child protection have broadened considerably in recent years, and that the policies and practices are complex. It also begins from the recognition that child protection policies and practices are themselves shaped by a wide range of social, cultural and political factors, which vary both over time and in different contexts and jurisdictions.

The article explores the cultural and linguistic interrelationship of Russia, Armenia and Europe through the lens of quotation and intertextuality in Andrei Bitov’s Armenian Lessons (first edition 1969). This text is the ideal site for demonstrating the importance of quotation in the author’s prose. We address two different aspects of this question, first Bitov’s literary and cultural intertextual references; second, his quotations from everyday language. In both cases, the “language of the Other” seeps into the text, forming bridges that connect apparently distant cultures.

Iran; genre; États-nation; Turquie; sexualité; femme; Afhanistan

What are reasons to do something? This study assesses and critiques the current theories of normative reasons and provides a new theory of reasons as answers to normative why-questions, both for specialists and advanced students in epistemology, metaethics and ethics.This title is also available as Open Access on Cambridge Core.

Nanobodies have become outstanding tools for biomedical research, diagnostics and therapy. Recent advances in the identification and functionalization of target-specific nanobodies now make nanobody-based approaches broadly available to many researches in the field. This book provides a compilation of original research articles and comprehensive reviews covering important and up to date aspects of research on nanobodies and their applications for immunoassays, proteomics, protein crystallization and in vitro and in vivo imaging.

Résistant, gaulliste, parlementaire, ministre à plusieurs reprises – garde des Sceaux, Premier ministre, ministre de l’Économie et des Finances, puis des Affaires étrangères, et enfin de la Défense nationale – Michel Debré est un des hommes politiques majeurs de la IVe et de la Ve République. La journée d’études, consacrée à son action au ministère de l’Économie et des Finances, permet de découvrir la période 1966‑1968, une période brève mais riche en réformes. Historiens et proches collaborateurs de Michel Debré retracent ici ces mois d’activité intense : politique budgétaire et monétaire rénovée, lancement d’un programme industriel et de la recherche scientifique ambitieux, nouvel élan donné à la formation professionnelle, innovation fiscale avec la TVA, ou encore aide au développement de l’agriculture. Ainsi, ces actes nous présentent les multiples facettes de l’œuvre réformatrice de ce ministre de l’Économie et des Finances énergique et visionnaire, et nous révèlent un moment moins connu de la carrière de cet homme d’État.

Analyzes the cultural and environmental landscapes of north-east Scotland through collaborative research, blending archaeology, geology, and community engagement.The authors explore multi-faceted aspects of the competing cultural landscapes that comprise the north-east of Scotland. This inter-disciplinary collection uses a deep temporal perspective at a range of scales, from micro-landscape studies to large-scale geological and archaeological environments. It presents collaborative research carried out by a local conservation group, the Bailies of Bennachie, and the University of Aberdeen across a twelve-year period the Bennachie Landscapes Project’. Far from being a cultural backwater, the book shows how key physical and social processes have interacted in the landscape of north-east Scotland since prehistory. Authors present new understandings of glacial geology, Mesolithic settlements, Roman, Viking and medieval settlements and environments, and recent crofting landscapes. Today’s landscape is shown to be an extraordinarily rich resource for cultural and environmental history that is well worthy of continued protection and care. The research is itself used as a means of reaching into the wider community and engaging in a two-way process of education that connects the various participants.This book, therefore, explores ways of environmental archaeology and cultural landscape studies that are not mainstream. All of the studies have a greater or lesser degree of community input. Some are community-driven, others more academically oriented. But all add value to the others and help to create a better understanding of the cultural landscapes of north-east Scotland. The narrative flows from late glacial times, through prehistoric and historic periods forward, through the actions of the present engaging communities, seamlessly on and into the future.

Biological engineering is a field of engineering in which the emphasis is on life and life-sustaining systems. Biological engineering is an emerging discipline that encompasses engineering theory and practice connected to and derived from the science of biology. The most important trend in biological engineering is the dynamic range of scales at which biotechnology is now able to integrate with biological processes. An explosion in micro/nanoscale technology is allowing the manufacture of nanoparticles for drug delivery into cells, miniaturized implantable microsensors for medical diagnostics, and micro-engineered robots for on-board tissue repairs. This book aims to provide an updated overview of the recent developments in biological engineering from diverse aspects and various applications in clinical and experimental research.

When the war was over in 1945, Germany was a country with no government, little functioning infrastructure, millions of refugees and homeless people, and huge foreign armies living largely off the land. Large parts of the country were covered in rubble, with no clean drinking water, electricity, or gas. Hospitals overflowed with patients, but were short of beds, medicines, and medical personnel. In these conditions, the potential for epidemics and public health disasters was severe. This is a study of how the four occupiers—Britain, France, the Soviet Union, and the United States—attempted to keep their own troops and the ex-enemy population alive. While the war was still being fought, German public health was a secondary consideration for them, an unaffordable and undeserved luxury. But once fighting ceased and the occupation began, it rapidly turned into a urgent priority. Public health was now recognized as an indispensable component of creating order, keeping the population governable, and facilitating the reconstruction of German society. But they faced a number of insoluble problems in the process: Which Germans could be trusted to work with the occupiers, and how were they to be identified? Who could be tolerated because of a lack of alternatives? How, if at all, could former Nazis be reformed and reintegrated into German society? What was the purpose of the occupation anyway? This is the first carefully researched comparison of the four occupation zones which looks at the occupation through the prism of public health, an essential service fundamentally shaped by political and economic criteria, and which in turn was to determine the success or failure of the occupation.