Open Access Books

Multi-author monograph Dynamics of revitalization processes on the example of the Lodz Center for Support and Development. Opportunities and limitations of implementation represents an interdisciplinary approach , linking different scientific perspectives represented by social pedagogy, sociology, and cultural anthropology. The publication is the result of the authors' research work commissioned by the City of Lodz. The project concerned the design of a newly emerging institution providing specialized social services in the area of undergoing revitalization. The premise of the publication is to look at revitalization processes and its implementation on the example of the project in which the authors were involved. Thus, the book includes analyses and interpretations of data and materials after project research, where the spatial and social conditions affecting the designed institution, the diversity of its future beneficiaries and social actors from the territory of the newly established unit are taken into account, among other things. The work also addresses the issue of innovation in the city's social policy.

Efficient movement of freight within the United States and across its borders is a critical enabler of future U.S. economic growth. The authors provide an overview of the freight-transportation system and the problems it faces, concluding with a discussion of key system-modernization issues, including increasing capacity, making the system less vulnerable to disruption, addressing environmental concerns, and building support for funding.

Figure marquante du théâtre de langue anglaise, George Bernard Shaw suscite de nouveau l’intérêt en France après avoir été quelque peu oublié depuis sa mort. La désaffection passagère pour son théâtre s’expliquait sans doute par la prédominance d’un cliché qui voudrait qu’humour et futilité soient indissociables. Cet ouvrage, en offrant une série de regards croisés sur l’œuvre, tente de lever quelques malentendus, sans négliger la spécificité théâtrale de ses écrits. En outre, il donne indire...

Les infirmières forment au Québec le groupe de professionnels de la santé le plus important, largement reconnu par le public. Or, cette reconnaissance n’est pas allée de soi. L’histoire des sciences infirmières, qui s’échelonne sur près de 100 ans, est révélatrice des transformations profondes dans la professionnalisation de la discipline et de l’implication des femmes. D’une formalisation des savoirs tardive à l’émergence d’une discipline académique, les sciences infirmières ouvrent la première grande carrière universitaire aux femmes. Ce livre retrace les enjeux et la genèse de cette nouvelle discipline qu’on appelait alors le nursing. Il permet de mieux comprendre les différentes facettes de l’histoire de l’éducation supérieure durant le siècle dernier et du rôle important qu’y ont joué les Soeurs Grises. Une brillante analyse des processus qui ont conduit de la période de réforme des soins infirmiers à celle de l’instauration de la Faculté des sciences infirmières de l’Université de Montréal.

Psicología social del Japón moderno, en versión del Taller de Traducción de El Colegio de México, es el cuarto título que se publica dentro de la serie Documentos Básicos para los Estudios sobre el Japón. El libro está integrado por los ensayos más importantes del autor acerca del registro en la mente popular del gran desplazamiento civilizatorio y los cambios estructurales experimentados por la sociedad japonesa en la época moderno-contemporánea (1868-1990), así como la forma en que dichos cambios moldearon las actitudes y valores de las diferentes generaciones. Se trata de un volumen básico no sólo para los estudiosos de Japón, sino también para los científicos sociales interesados en la utilización combinada de los métodos cuantitativo y cualitativo de análisis aplicados a la "modernización" de la cultura popular.

This book on Robust Speech Recognition and Understanding brings together many different aspects of the current research on automatic speech recognition and language understanding. The first four chapters address the task of voice activity detection which is considered an important issue for all speech recognition systems. The next chapters give several extensions to state-of-the-art HMM methods. Furthermore, a number of chapters particularly address the task of robust ASR under noisy conditions. Two chapters on the automatic recognition of a speaker's emotional state highlight the importance of natural speech understanding and interpretation in voice-driven systems. The last chapters of the book address the application of conversational systems on robots, as well as the autonomous acquisition of vocalization skills.

There are a large number of factors which may cause markets to evolve . In a market ecosystem, a marketer’s job is to create and sustain a business that is meant to be strong, agile, and sustainable enough to survive even in the fastest-changing environment. Thus successful strategy development is crucial for a marketing manager just as it is for a manager at the top management level. Marketing carries the roles of strategic thinking, planning, and management by leading, creating, and providing energy as a power center to many organizations. A marketer has to have the vision to develop not just business, but also functional and operational strategies as well as marketing actions, constantly adjusting them all for the better. Affected by both unwanted changes and/or desired developments in many circumstances, we observe today that the marketers who aim to create value are looking for different and more sustainable competitive methods. This helps businesses gain a relative advantage in the market. New trends are emerging with the help of technological developments which are affecting customers, cultures and values, the economy, budget limitations, other restrictions regarding businesses, and so on. Thus, marketing management needs to take a fresh look at market strategy development and implementation. The ideas that could change the way businesses do their job could arise from both inside and outside the company, including different markets and trends, practices of rivals or studies of marketing academia. Following this notion, we aimed to create a work that would provide a comprehensive review and a discussion of what is new and important for today and for the future in marketing ecosystems. With this book (Contemporary Issues in Strategic Marketing), our intention is to share the valuable ideas of esteemed marketing scholars and experts on the latest and most-valued concepts and developments in different sectors, particularly concerning the competitive marketing landscape in different markets around the world. All the work in this book has been developed by marketing scholars and/or experts and peer-reviewed by a different group of established scholars. The book is thought to be valued and appreciated by both academia and practitioners. Aiming to present the development of new trends, tools, and concepts in the global marketing area, this book has world-wide contributors, consisting of 11 different respected authors from 4 different countries, which are Turkey, the United States of America, Australia and Kyrgyzstan. We attached particular importance to the inclusion of a diverse collection of expert ideas and perspectives from around the world, while also allowing for the subject area to be wide. The book is organized into 9 chapters. It covers many facets in an attempt to understand the most popular current trends for areas of marketing strategy development. It provides insights both for academia and also for marketing managers and/or for entrepreneurs in terms of discussions into different aspects of marketing strategy development, addressing mainly the following contemporary issues in a single and/or a diverse collection of markets. The book includes a chapter on Brand Management Strategies and Challenges, which is crucial for contemporary markets. Advantages and disadvantages of various branding strategies, traditional vs. digital media and their importance for branding and the future of branding are topics which are widely discussed in this chapter. Another chapter is the review on the then and now of Customer Management: From Past to the Future. Components and applications of customer relationship management in different sectors, new technologies affecting customer relationship management, big data as a source of information, and new formats of customer relationship management are discussed in this chapter. Entrepreneurial Marketing is the emphasis of another chapter, as we see lots of new businesses and new business areas today. Attributes of entrepreneurial marketing, the importance of gathering customer insights, and acquiring market information x are some of the topics discussed in that chapter. Ethics for consumers, the phenomenon of Ethical Consumption and related marketing decisions are discussed in a different chapter. The main topics in this chapter are what ethical consumption is and how to differentiate it from other related concepts, the history of ethical consumption, concerns about the environment and human well-being due to consumption patterns of consumers, and the attitude-behavior gap. Sponsorship Marketing strategies are presented and reviewed for the sake of the sports industry. The importance and effectiveness of sponsorship within large sports events is discussed in detail; statistics and data from real-world sports events are analyzed based on effectiveness and passion indexes in this chapter. Due to growing interest in non-traditional research techniques, another chapter reveals the practices that could benefit from Neuroscience Marketing. Emerging new services, the digitalization and the mobilization of services industries, and the use of new tools, channels, and Services Marketing Strategies are portrayed in another chapter. There is also a chapter which provides a discussion of the claim that the Color of the Future of Marketing Strategies is Green, which is the title of the chapter. Green marketing, green marketing mix, green consumer concepts, green marketing strategies and global green practices are widely discussed in that chapter. With its inevitable popularity, Social Media is presented and reviewed in a chapter as part of new marketing communications strategies. A deeper understanding of social media and its tools, choosing the right social media to create the desired marketing outcome and the future of marketing communication and social media are also discussed. As the editor of the book, I kindly thank all the authors for their valuable contributions and to the reviewers for their time, careful work and contributions. I thank Istanbul University Administration; the Rectorate of Istanbul University, and the Dean’s Office of Istanbul University School of Business. I owe special thanks to the Istanbul University Press Administration and the Editorial Team. I also thank Feyza Nur KUTAY for her valuable contributions and all the other members and/or people who have taken a role in the production and publication of this book.

This book aims to contribute to the discourse of finding innovative solutions to the myriad of challenges facing science education in South Africa. The book positions itself in the multi-disciplinary focus on Science, Technology, Engineering, Arts, Mathematics and Entrepreneurship (STEAME) education, rather than the traditional narrow focus on Science, Technology, Engineering and Mathematics (STEM). The chapters in the book explore the challenges and opportunities facing STEAME education in a complex 21st century and at the advent of a society with a strong artificial intelligence component in its DNA. The leitmotif of the book is how engaging pedagogies could be utilised in the classroom to enhance self-directed learning – a sine qua non to future-proof South Africa’s science and technological advancement. This is a book written by scholars for scholars. Its target audience includes academics and researchers in the field of science education and scholars engaged with innovative teaching pedagogies, particularly approaches that would enhance the achievement of learners in disadvantaged contexts. The chapters in the book, although eclectic in approach, all contribute to the central theme of the book. Most of the chapters lean on textual analyses, literature reviews or concept papers which disclose new ideas before full validation.

‘Transport’ is a delightfully open word; adding an ‘s’ to the original makes it even more interesting. The participants in the Conference which was organized on this topic by the Cerpac, early November 2005 at the Université Paul-Valéry, Montpellier (France), explored several facets of the word. They started with ‘Means of transport’, in Australia, New Zealand and South Africa. They then moved to ‘Forced transport’, which dealt with West African slaves, Tasmanian Aborigines, Indo-Caribbean women and Japanese-Canadians. ‘Travel’ offered some gentler kind of transport, from India to South Carolina and the Tongan Islands. And the very same word offered a way of ‘Crossing Borders’ with the symbolism in Salman Rushdie’s or V.S. Naipaul’s novels, or the transfer of mentalities in the 18th century. All in all, we covered a lot of ground from beginning to end. And now, readers, just allow yourselves to be. . . transported.

Peter J. Katzenstein argues that uncertainty in world politics is best understood through new worldviews articulated by 20th-century science. He underlines the importance of entanglement, addressing the risk-uncertainty conundrum that challenges conventional approaches. This book is also available as Open Access on Cambridge Core.

China's export controls on equipment, materials, and technologies used to produce weapons of mass destruction (WMD) have evolved significantly since the early 1980s. This monograph examines the structure and operation of the Chinese government's system of controls on exports that could be used in the production of WMD and WMD-related delivery systems. The author identifies the key organizations involved in export control decisionmaking, relevant laws and regulations, and the interactions among government organizations involved in vetting sensitive exports.

La commémoration du cent cinquantième anniversaire de la réunion de la Savoie et du pays niçois à la France, par le traité de Turin du 24 mars 1860, a été l'occasion de prendre quelque recul devant cet événement, et de présenter différents rattachements pacifiques de territoires à la France, du Moyen Âge jusqu'en 1860, en soulignant leurs différents contextes historiques et leurs diverses modalités. Ces rattachements ou réunions n'ont pas eu lieu dans le sang et les larmes, ce qui ne veut pas dire sans tensions ni débats, pendant et après les événements. La grille d'analyse qu'ont affron­tée les participants à ce volume est claire. Comment ces rattachements « pacifiques » sont-ils survenus ? Quel a été leur moteur premier ? L'élan fut-il donné par une élite ou porté par l'ensemble des classes sociales ? Quels furent les termes employés pour définir ces réunions ? Quelle fut l'idéologie (politique, culture, langue), ou - si l'on préfère - la culture politique, qui les a soutenus ? Venait-elle, cette idéologie, de la France elle-même ou des pays « réunis » ? Quels furent les symboles qui les accom­pagnèrent ? Quelles conséquences ces réunions ont-elles eu sur la conscience des pays réunis quant à leur spécificité historique ? En un mot, du Moyen Âge au XIXe siècle, un comparatisme raisonné de ces rattachements était-il possible ?

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In recent years, interest in nutrition has grown, with a particular focus on the pivotal role of antioxidants in the formulation of functional diets essential for animal health and disease prevention. This comprehensive reprint offers a deep dive into the world of innovative antioxidants that can be used in animal nutrition. The key to this field lies on the oxidative balance. The inclusion of antioxidants aligns with sustainable farming practices, following the One Health principles, thus supporting health and feed and food safety. With an exploration across different animal species, from piglets to dairy ewes, and from broilers to calves, the studies showcased in this collection underscore the beneficial impact of antioxidant-enriched diets on animal welfare, product quality, and stress reduction. As the quest for sustainable approaches in livestock farming gains importance, the supplementation of natural antioxidants emerges as a valuable strategy, promising to increase health, welfare, and sustainability in the livestock field.

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