Academic Articles & Research Papers

Evaluating Battery Degradation Models in Rolling-Horizon BESS Arbitrage Optimization

Battery Energy Storage Systems (BESS) can benefit from price volatility in electricity markets, but frequent cycling increases degradation and reduces long-term value. This study develops a rolling-horizon dispatch framework in which batter...

Identification of Interfunctional Coordination Items Important for Business Performance of SMEs

This paper provides a deeper analysis of the relationships between interfunctional coordination (IFC) and business performance (BP). IFC is studied in many fields such as marketing, management, logistics, informatics or human resources. The...

Evaluating the Suitability of the Simplified Pairs Trading Strategy for Short-term Equity Market Trading

Pairs trading has been a successful tool for traders since its inception in the 1980s and has evolved significantly with the introduction of algorithmic, machine, and AI trading. This evolution has compli­cated the implementation of this st...

Rewind, recycle, revive! An investigation into nostalgia-driven sequel and requel practices in small European film industries: The case of Flanders

In the last decade, nostalgia-driven imitative filmmaking – characterised by requels and ‘belated’ sequels – has become ubiquitous in commercial cinema globally. While the transgenerational appeal of nostalgia in Hollywood has been research...

Quality Monitoring of Porous Zein Scaffolds: A Novel Biomaterial

Our previous studies have shown that zein has good biocompatibility and good mechanical properties. The first product from a porous scaffold of zein, a resorbable bone substitute, has passed the biological evaluation of medical devices (ISO...

Development and validation of the Customer Engagement Orientation scale: Assessing firms’ customer engagement orientation and its impact on performance

Objective: The article aims to develop and validate a new scale – Customer Engagement Orientation (CENOR) – to measure a firm’s customer engagement orientation and to provide evidence of its impact on firm performance. Although customer eng...

An innovative and sustainable design of intangible Miao wax printing patterns in combination of diffusion model and fuzzy TOPSIS

Abstract Miao wax printing is a dyeing and weaving process in which natural dyes replace chemical dyes. It is renowned for its unique patterns and exquisite craftsmanship. However, with the development of industrialization and the decreasin...

Crafting Tradition and Innovation: Gulf Sandals

The common name of the traditional Gulf sandal is “Zbeiri Na al”, where “Zbeiri” is the name of the design and “Na al” is the name of the traditional sandal from this region. These sandals embody the fusion of cultural identity and craftsma...

From ideation to execution: Unleashing the power of generative AI in modern digital marketing and customer engagement- A systematic literature review and case study

Generative Artificial Intelligence (GAI) is revolutionizing digital marketing by auto-content creation, personalized customer experience, and data-driven decisions. This study conducts a systematic literature review and case study analysis ...

Uncovering Psychographic Segments in Indonesia’s Modest-Fashion Market Using VALS and K‑Means Clustering

Background: The Muslim fashion industry in Indonesia continues to expand rapidly, reflecting the dynamic intersection between cultural values and global-style trends. However, many small and medium-sized enterprises (SMEs) still rely on con...

Digital strategies and consumer engagement in fashion livestream commerce: A cross-market analysis

Type of the article: Research Article AbstractLivestream commerce has become an increasingly important channel in digital fashion retail because it integrates entertainment, interaction, and real-time purchasing within a single shopping en...

Audiovisual Narrative for Fashion Heritage: Communicating and Valorizing Archives through Fashion Film

The article investigates fashion film as a paratext to the materiality of fashion. It outlines methodology and creative practice in bridging traditional archives with contemporary digital storytelling as a means of knowledge transfer. These...

Evaluation of recombinant activated protein C for severe sepsis at a tertiary academic medical center

Kevin E Anger,1 Jeremy R DeGrado,1 Bonnie C Greenwood,1 Steven A Cohen,2 Paul M Szumita1 1Department of Pharmacy, Brigham and Women’s Hospital, Boston, MA, USA; 2Department of Family Medicine and Population Health, Division of Epidemi...

Pterocarpus santalinus (Red Sanders) an Endemic, Endangered Tree of India: Current Status, Improvement and the Future

Pterocarpus santalinus (Family – Fabaceae) popularly known as Red Sanders is an endemic species confined to Southern parts of Eastern Ghats of India specially in Andhra Pradesh. Heartwood of Red Sanders has high demand in domestic as well a...

Psychosocial Impact of the Vehicle-Ramming Attack on the Magdeburg Christmas Market in Germany: Protocol for the MD-Care Longitudinal Cohort Study.

Isolation, identification and antifungal resistance profile of toxigenic Aspergillus species from marketed dog foods in Ibadan, Nigeria.

The influence of Artificial Intelligence chatbots on consumer behaviour in digital marketing.

First Detection of Kudoa neothunni in Yellowfin Tuna (Thunnus albacares) marketed in Portugal.

What would John Maynard Keynes say about contemporary oral health? Reflections on preferences, social conventions, and marketisation.

Relatability as a Racialised Construct in Corporate Graduate Recruitment: Revealing a Hidden Mechanism of Labour Market Exclusion for Black African Youth in South Africa.