Academic Articles & Research Papers

Exploring Pattaya’s tourism DNA: a mixed-method approach for revisit intention

This study investigates the structural and symbolic foundations of Pattaya’s tourism identity using a mixed-methods approach that integrates thematic qualitative analysis with Partial Least Squares Structural Equation Modeling (PLS-SEM). It...

Lives of the Lonely: How Collaborative Consumption Services Can Alleviate Social Isolation

METHODOLOGICAL AND PRACTICAL ADVANTAGES OF PLSSEM IN MANAGEMENT RESEARCH: THE CASE OF RAKIJA

Structural equation modeling (SEM) is widely applied inconsumer behavior research; however, the methodologicalchoice between covariance-based SEM (CB-SEM) andpartial least squares SEM (PLS-SEM) remains contestedin applied research contexts....

TOURISTS’ PERCEPTION OF ECOTOURISM DEVELOPMENT IN LAGOS NIGERIA: THE CASE OF LEKKI CONSERVATION CENTRE

This study examined tourists’ perception of ecotourism services in Lagos, Nigeria, with the specificity of the Lekki Conservation Centre. Specific objectives were to identify the elements of tourists’ demand concerning destination loyalty i...

Predictors of Behavioural Intention and the Mediating Effects of Hotel Virtual Reality Experience and Cognitive Absorption

The study explores the influence of vividness, content quality, and system quality in virtual reality (VR) experiences on guests’ behavioural intentions in the hotel industry in the National Capital Region. It specifically examines how thes...

Innovation and marketing strategies for PDO products: the case of “Parmigiano Reggiano” as an ingredient

Typical products can contribute to socio-economic development of their place of origin if they are able to take part in the logic of the global market. The aim of this research is to examine one type of innovation, the use of PDO products a...

Expert projections on the development and application of bioenergy with carbon capture and storage technologies

Bioenergy with carbon capture and storage (BECCS) is a crucial element in most modelling studies on emission pathways of the Intergovernmental Panel on Climate Change to limit global warming. BECCS can substitute fossil fuels in energy prod...

Study of the red lacquer from a pair of Namban stirrups by Py-GC/MS

Oriental lacquer is a material of vegetal origin that is used in the Asian countries as a coating for the most varied kinds of religious and civil use objects. With the Portuguese arrival to the East, the Europeans started to develop a tast...

Exploring Volatile Profiles and De-Flavoring Strategies for Enhanced Acceptance of Lentil-Based Foods: A Review

Lentils are marketed as dry seeds, fresh sprouts, flours, protein isolates, and concentrates used as ingredients in many traditional and innovative food products, including dairy and meat analogs. Appreciated for their nutritional and healt...

CIVIL LIABILITY OF DOCTORS AND THEIR INSURANCE (MALPRACTICE)

Malpractice insurance of medical staff is probably the oldest professional liability insurance underwritten in the insurance market in Romania. The aim of our research is to theoretically examine in a qualitative inquiry the usefulness of i...

Prime Journal of Business Administration and Management

Prime Journal of Business Administration and Management encompasses all areas of  Business Administration and Management  such as  general management, business law, public responsibility and ethics, marketing theory and applications, busine...

Modern Business Administration

Part 1 Management principles: nature of management business and its external environment corporate strategy and planning organizing directing controlling. Part 2 Management in action: marketing and sales management production human resource...

Scholarly Journal of Business Administration

Scholarly Journal of Business Administration (ISSN 2276-7126) publishes high-quality solicited and unsolicited articles, in English, in all areas of areas of general management, business law, business ethics and corporate social responsibil...

Permanent demand excess as business strategy: an analysis of the Brazilian higher-education market

Many Higher Education Institutions (HEIs) establish tuition below the equilibrium price to generate permanent demand excess. This paper first adapts Becker’s (1991) theory to understand why the HEIs price in this way. The fact that students...

Driving sustainable consumption: how social influence, brand image, and perceived quality shape Thai Gen Z’s purchase intentions

In recent years, sustainability has been receiving attention across various academic disciplines and businesses, particularly in consumer behavior. However, limited studies employ the sociological perspective and brand image to understand h...

An analysis of the Indian Economy during the three COVID-19 pandemic waves

The objective of the study was to examine the effects of the COVID-19 pandemic on India’s economy. The analysis focused on several economic metrics, including stock market prices, the rupee’s value in relation to the US dollar, economic act...

Business Administration

The progress of several businesses was severely challenged through the advent of the COVID-19 pandemic, with several businesses collapsing globally. Apart from the pandemic, the business posture and dynamics of yesteryear has significantly ...

Focus on Business Administration Training to Improve Business Administration

with the improvement of people's living standard, the economic level is constantly improving. The core competitiveness of enterprises has changed, and the original economic benefit maximization has been transformed into the smooth developme...

The business and business administration

Business administration degree programs allow students to become experts in areas of accounting, finance, entrepreneurship, management, marketing, business computer applications, and business economics. From specialisms that are oriented to...

Agent-based multi-tier SLA negotiation for intercloud

Abstract The evolving intercloud enables idle resources to be traded among cloud providers to facilitate utilization optimization and to improve the cost-effectiveness of the service for cloud consumers. However, several challenges are rais...