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Crafting Tradition and Innovation: Gulf Sandals

Mayar Al Sabah, Alica Grilec, Katarina Nina Simoncic • Koža i Obuća (2023)

The common name of the traditional Gulf sandal is “Zbeiri Na al”, where “Zbeiri” is the name of the design and “Na al” is the name of the traditional sandal from this region. These sandals embody the fusion of cultural identity and craftsma...

DOAJ Open Access (DOAJ) DOI: 10.34187/ko.72.4.3

From ideation to execution: Unleashing the power of generative AI in modern digital marketing and customer engagement- A systematic literature review and case study

Sayeed Salih, Omayma Husain, Refan Mohamed Almohamedh, Hayfaa tajelsier et al. • Array (2026)

Generative Artificial Intelligence (GAI) is revolutionizing digital marketing by auto-content creation, personalized customer experience, and data-driven decisions. This study conducts a systematic literature review and case study analysis ...

DOAJ Open Access (DOAJ) DOI: 10.1016/j.array.2025.100630

Digital strategies and consumer engagement in fashion livestream commerce: A cross-market analysis

Hanadi A. Salhab, Huda Estaitia, Munif Zoubi • Innovative Marketing (2026)

Type of the article: Research Article AbstractLivestream commerce has become an increasingly important channel in digital fashion retail because it integrates entertainment, interaction, and real-time purchasing within a single shopping en...

DOAJ Open Access (DOAJ) DOI: 10.21511/im.22(2).2026.09

Tobacco smoking using Midwakh is an emerging health problem--evidence from a large cross-sectional survey in the United Arab Emirates.

Mohammed Al-Houqani, Raghib Ali, Cother Hajat • PLoS ONE (2012)

IntroductionAccurate information about the prevalence and types of tobacco use is essential to deliver effective public health policy. We aimed to study the prevalence and modes of tobacco consumption in the United Arab Emirates (UAE), part...

DOAJ Open Access (DOAJ) DOI: 10.1371/journal.pone.0039189

Comparative investigation of similar and dissimilar AA6061/AA7075, AA6061/AA2024, and AA6061/AA5083 joints produced by continuous-drive friction welding

Ibrahim Sabry, Abdel-Hamid Ismail Mourad, Mohamed ElWakil • Journal of Materials Research and Technology (2026)

This study considers continuous-drive friction welding to compare AA6061/AA6061, AA6061/AA7075, AA6061/AA2024, and AA6061/AA5083 joints produced under the same nominal processing conditions. Optical and scanning electron microscopy, EDS, XR...

DOAJ Open Access (DOAJ) DOI: 10.1016/j.jmrt.2026.09.145

Dependence of Freeze-Out Parameters on Collision Energies and Cross-Sections

Muhammad Waqas, Atef AbdelKader, Muhammad Ajaz, Abdel Nasser Tawfik et al. • Universe (2023)

We analyzed the transverse momentum spectra (pT) reported by the NA61/SHINE and NA49 experiments in inelastic proton–proton (pp) and central Lead–Lead (Pb−Pb), Argon–Scandium (Ar−Sc), and Beryllium–Beryllium (Be−Be) collisions with the Blas...

DOAJ Open Access (DOAJ) DOI: 10.3390/universe9010044

Evaluation of joint and muscle function of paediatric upper and lower extremities

Mohamed Afifi, Mohamed Afifi, Muhammad Uba Abdulazeez, Muhammad Uba Abdulazeez et al. • Frontiers in Bioengineering and Biotechnology (2025)

Road traffic crashes are the leading cause of injuries, disabilities, and fatalities for children and young adults. Extremity joint injuries have been identified as one of the contributing factors to chronic disabilities among children in r...

DOAJ Open Access (DOAJ) DOI: 10.3389/fbioe.2025.1667865

Impact of using virtual and concrete manipulatives on students’ learning of fractions

Nabil Kamal Al Farra, Shashidhar Belbase, Hassan Tairab, Ahmad Qablan et al. • Cogent Education (2024)

Fraction is considered one of the main topics in mathematics in the early years. Many students struggle to progress in fractions in the classrooms and on exams. Teaching strategies are among the most important factors affecting student lear...

DOAJ Open Access (DOAJ) DOI: 10.1080/2331186X.2024.2379712

The Mediating Effect of Social Anxiety on the Relationship Between Social Media Use and Body Dissatisfaction Among University Students

Yosra Jarrar, Ayodeji O. Awobamise, Gabriel E. Nweke • Frontiers in Communication (2022)

Body dissatisfaction has become increasingly common among women and young adults and has only become worse in the digital age, where people have increased access to social media and are in constant competition and comparisons with their “fr...

DOAJ Open Access (DOAJ) DOI: 10.3389/fcomm.2022.900257

Improving stroke awareness through a culturally adapted audiovisual intervention in the United Arab Emirates

Michelle Cherfane, Michelle Cherfane, Michelle Cherfane, Jihan Safwan et al. • Frontiers in Neurology (2025)

ObjectivesThis study evaluates the effectiveness of a brief, culturally tailored educational video in improving stroke-related knowledge among residents of the United Arab Emirates (UAE).MethodsA pre-post intervention study was conducted wi...

DOAJ Open Access (DOAJ) DOI: 10.3389/fneur.2025.1608381

Performance of Different Cotton and Nylon Swabs on DNA Recovery and Storage

Mohammed Alrahma, Hanan Almulla, Suaad Alshehhi, Maryam Almuhairi et al. • Arab Journal of Forensic Sciences & Forensic Medicine (2023)

Touch DNA samples are routine yet challenging pieces of evidence that provide investigators with information that helps them solve crimes. However, this type of evidence can be easily lost if the correct collection method is not used. This ...

DOAJ Open Access (DOAJ) DOI: 10.26735/YQMY9190

Camel Milk Targeting Insulin Receptor—Toward Understanding the Antidiabetic Effects of Camel Milk

Irfa Anwar, Farheen Badrealam Khan, Sajid Maqsood, Mohammed Akli Ayoub et al. • Frontiers in Nutrition (2022)

Camel milk (CM) is known for its beneficial virtues in the human diet and health. This includes its antidiabetic properties demonstrated in many in vitro and in vivo studies. Nevertheless, the scientific rationale behind the molecular and c...

DOAJ Open Access (DOAJ) DOI: 10.3389/fnut.2021.819278

An analysis of the Indian Economy during the three COVID-19 pandemic waves

Hasnan Baber, Muneer Shaik, Himani Gupta • Technological and Economic Development of Economy (2024)

The objective of the study was to examine the effects of the COVID-19 pandemic on India’s economy. The analysis focused on several economic metrics, including stock market prices, the rupee’s value in relation to the US dollar, economic act...

DOAJ Open Access (DOAJ) DOI: 10.3846/tede.2024.21872

Vesicular Carriers for Phytochemical Delivery: A Comprehensive Review of Techniques and Applications

Shery Jacob, Fathima Sheik Kather, Sai H. S. Boddu, Rekha Rao et al. • Pharmaceutics (2025)

Natural substances, especially those derived from plants, exhibit a diverse range of therapeutic benefits, such as antioxidant, anti-inflammatory, anticancer, and antimicrobial effects. Nevertheless, their use in clinical settings is freque...

DOAJ Open Access (DOAJ) DOI: 10.3390/pharmaceutics17040464

Current Evidence on Gene-Based and Epigenetic Therapeutic, Diagnostic, and Prognostic Strategies in Epithelial-Derived Carcinomas: A Scoping Review

Joshua George Thomas, Mohammed Ayyub, Lovely M. Annamma, Prathibha Prasad et al. • Biomedicines (2026)

Background: Epithelial-derived carcinomas exhibit genomic instability due to genetic mutation and epigenetic dysregulation. Mechanisms such as DNA methylation, histone modifications, and noncoding RNA regulation may lead to tumor progressio...

DOAJ Open Access (DOAJ) DOI: 10.3390/biomedicines14102234

Investigating the genetic makeup of the major histocompatibility complex (MHC) in the United Arab Emirates population through next-generation sequencing

Nour al dain Marzouka, Halima Alnaqbi, Amira Al-Aamri, Guan Tay et al. • Scientific Reports (2024)

Abstract The Human leukocyte antigen (HLA) molecules are central to immune response and have associations with the phenotypes of various diseases and induced drug toxicity. Further, the role of HLA molecules in presenting antigens significa...

DOAJ Open Access (DOAJ) DOI: 10.1038/s41598-024-53986-1