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Academic Articles & Research Papers
Showing 20 of 592 academic articles
Aneela Maqsood, Seema Gul, Touseef Zahra, Nazia Noureen et al. • Frontiers in Psychiatry
(2024)
BackgroundWith the onset of the COVID-19 pandemic, the world witnessed an unprecedented surge in the adoption of digital platforms across various sectors, including mental health care. In countries such as Pakistan, where traditional face-t...
DOAJ
Open Access (DOAJ)
DOI: 10.3389/fpsyt.2024.1413127
Anne Reino, Triin Kask, Maaja Vadi • Trames
(2007)
DOAJ
Open Access (DOAJ)
DOI: https://doi.org/10.3176/tr.2007.2.03
Semra Bank, Evrim Erdogan Yazar, Ugur Sivri • Borsa Istanbul Review
(2020)
This study focuses on the brand value-shareholder return relationship using the approach of Madden et al. (2006) based on Aaker (1991) and compares “Strong Brands Portfolio”, created through brand values in “Turkey's Most Valuable Brands” a...
DOAJ
Open Access (DOAJ)
DOI: 10.1016/j.bir.2019.09.001
Milad Amraie, Ali Shariatnejad, Nasim Nazari, Yasaman Changaei • رویکردهای نوین در مدیریت و بازاریابی
(2025)
AbstractThe aim of the present study is to identify and analyze the strategies for creating and consequences of brand identification using the FCM method. The present study is applicable in terms of its purpose, and exploratory in terms of ...
DOAJ
Open Access (DOAJ)
DOI: 10.22034/jnamm.2025.547949.1156
Zhu Xin-feng, TV Education • Journal of Taishan University
(2003)
Since 1980s,changes in social industrial structure, work nature, job distribution and people's values caused by new technological revolution,have promoted the development of theory and practice of business administration. In order to enhanc...
OPENALEX
Emily C. Rogers (2014)
A guide for the College of Business Administration, including Marketing, Finance, Management, Accounting, and Economics....
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Peter Gordon Rötzel • BuR - Business Research
(2018)
Abstract In the light of the information age, information overload research in new areas (e.g., social media, virtual collaboration) rises rapidly in many fields of research in business administration with a variety of methods and subjects....
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DOI: https://doi.org/10.1007/s40685-018-0069-z
Cristiane Drebes Pedron, Rosaria de Fátima Segger Macri Russo, Diego Rafael, José da Assunção Moutinho • Revista Ibero-Americana de Estratégia
(2024)
Objective of the study: This article aims to analyse the intellectual structure of Design Science in Business Administration. It Identifies the most influential works and journals, the theoretical approaches for the generation of artifacts,...
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cc-by-nc-sa
DOI: https://doi.org/10.5585/2024.25650
Ron Kurpiers (2009)
A guide to all aspects of Business, including Business Administration, Marketing, International Business, Entrepreneurship, Finance, and Company/Industry Data and Statistics....
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Shinzo Kurita • Keiei Shigaku (Japan Business History Review)
(1974)
Six articles in this issue are papers read at the common-topics session of the ninth annual meeting of the Business History Society of Japan, held at Kobe University of Commerce on November 10 and 11, 1973.In the opening address, Kurita poi...
OPENALEX
Open Access
DOI: https://doi.org/10.5029/bhsj.9.1
Zhang Ping-bo • Journal of Anhui University of Technology
(2003)
Business administration is an important part in macro-management of our market economy. To adapt to the development and the establishment of our market economy,and to meet the requirements of government's reform of changing functions, it is...
OPENALEX
Morehead State University Office of Communications & Marketing • ScholarWorks - MoreheadState (Morehead State University)
(2002)
Donna Everett on March 6, 2002....
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Ahmad M.Zamil, Mohammad Alhusban, Alharkan Abdulrahman • Discover Applied Sciences
(2025)
Abstract This research rigorously examines the implementation challenges of value management (VM) implementation challenges within construction projects across Jordan. This study is guided by a conceptual framework linking organisational fa...
DOAJ
Open Access (DOAJ)
DOI: 10.1007/s42452-025-07715-6
Esin Benhür Aktürk, MUSTAFA ÖZYEŞİL • F1000Research
(2024)
Background The objective of this study is to explore the macroeconomic factors considered by companies in scheduling initial public offerings (IPOs). Methods The panel data analysis method was employed to investigate the relationship betwee...
DOAJ
Open Access (DOAJ)
DOI: 10.12688/f1000research.122849.2
Laura Helena Oostenbach, Matthew Keeble, Thomas Vanoutrive, Maartje P. Poelman et al. • International Journal of Behavioral Nutrition and Physical Activity
(2025)
Abstract Background Ready-to-eat meal delivery services have become increasingly popular in recent years, with potential detrimental health implications as the majority of food promoted and sold is energy-dense and nutrient-poor. However, l...
DOAJ
Open Access (DOAJ)
DOI: 10.1186/s12966-025-01827-3
Shoo Okada • Maketingu rebyu
(2020)
Co-creation activities in which users participate in the development of a company’s product are increasingly being conducted. Further, displaying information indicating that the product is born from the users’ ideas can increase the purchas...
DOAJ
Open Access (DOAJ)
DOI: 10.7222/marketingreview.2020.005
Mangirdas Morkunas, Elzė Rudienė • Journal of Open Innovation: Technology, Market and Complexity
(2020)
The present paper studies the importance of social servicescape factors to customer satisfaction in middle-priced restaurant services. This paper fills the existing literature gap on the importance of social servicescape factors onto custom...
DOAJ
Open Access (DOAJ)
DOI: 10.3390/joitmc6030077
Juyon Lee, Wujin Chu • Asia Marketing Journal
(2020)
Combining prior theories on innovation newness with information processing style (imagery vs. analytical), this study presents a theoretical framework; develops hypotheses; and makes predictions on how analytical versus imagery ads influenc...
DOAJ
Open Access (DOAJ)
Dwi Suhartanto • Turizam
(2015)
This article discusses the concept of a customer as an asset of business in the accommodation industry. The purpose of this article is to examine the value of guests as a firm asset and to propose a model for managing guests as an asset in ...
DOAJ
Open Access (DOAJ)
Byeong Jo Kim, Maria Tomprou • Journal of Open Innovation: Technology, Market and Complexity
(2021)
This study aims to provide practice-oriented evidence regarding the implementation of healthcare data analytics and its impact on the use of new data analytics tools and relevant analytical skills improvement. A quasi-experimental pre-test/...
DOAJ
Open Access (DOAJ)
DOI: 10.3390/joitmc7010060